CASE NR.18
Location: Saudi Arabia
Product Design
Client: private
FA7 UNIT
A Home Designed for Content Creation
Overview
This residence was meticulously designed to serve a dual purpose—functioning as both a comfortable home and a high-end content creation studio. Every space within the flat has been carefully curated to provide a visually striking yet comfortable environment, ensuring that it meets the needs of its highly influential occupants. The flat’s design embraces a seamless fusion of aesthetics and functionality, allowing it to transform effortlessly into a versatile backdrop for various types of content. The couple, both leading figures in the digital world, required a space that would allow them to film, photograph, and create engaging content without compromising on livability. As a result, each room has been thoughtfully designed to maximize both usability and visual impact. Whether for social media campaigns, professional photo shoots, or daily vlogs, the residence provides a perfect balance between sophistication and adaptability, setting a new standard for influencer living spaces.
CONTACT US →


The Power of Contrast: Black & White Harmony
The flat’s color palette is centered around a striking black-and-white contrast, creating a visually dramatic yet balanced environment. The living room and lobby are bathed in white, exuding a sense of spaciousness, purity, and brightness, while the bedroom is enveloped in deep black, offering an intimate and luxurious retreat. This bold contrast not only enhances the visual appeal of the space but also serves a functional purpose, allowing different areas of the home to evoke distinct moods. The bright, open living space provides an ideal setting for daytime content creation, ensuring that natural light is maximized for high-quality visuals. In contrast, the dark bedroom offers a sophisticated and moody aesthetic, perfect for evening shoots, interviews, and cinematic-style content. This deliberate use of contrast ensures that the home remains dynamic and versatile, catering to a variety of creative needs while maintaining a cohesive design identity.
A Kitchen Crafted for Uniqueness
The kitchen in this residence is not merely a functional space but a statement of craftsmanship and refinement. Handcrafted with meticulous attention to detail, the kitchen features a seamless blend of materials and textures that contribute to its distinctive aesthetic. Smooth, white surfaces dominate the space, creating a clean and inviting atmosphere, while subtle architectural details add depth and sophistication. Designed to be both highly functional and visually stunning, the kitchen serves as a perfect backdrop for culinary content, allowing the homeowners to integrate cooking into their digital platforms. This approach ensures that every element of the home remains in harmony with the overarching design philosophy, reinforcing its purpose as a living and working space for creative professionals.


Multi-Purpose Spaces for Dynamic Content
Recognizing the need for flexibility in a content creator’s home, each area within the flat has been designed with adaptability in mind. The open-plan living area seamlessly transforms from a stylish lounge to a professional recording space, complete with hidden storage for filming equipment and customizable backdrops. Sliding panels and retractable elements allow for quick scene changes, enabling the occupants to effortlessly shift between different aesthetics. This strategic design approach ensures that the flat remains highly functional for both daily life and content production, eliminating the need for excessive setup time or external studio rentals.




Lighting as a Design and Production Tool
Lighting plays a crucial role in enhancing both the aesthetics and practicality of the space. The flat is equipped with a sophisticated lighting system that allows for full control over color temperature, brightness, and ambiance. Recessed LED strips highlight architectural elements, while adjustable ring lights and soft panels are integrated into key areas for professional-quality filming. Natural light is maximized through large windows, complemented by sheer curtains that diffuse harsh sunlight to create a flattering, camera-ready glow. This comprehensive lighting setup ensures that every shot looks polished and professional without requiring additional external equipment.
Our expertise spans across
• Event Design & Production
• Exhibition & Experience Design
• Creative Campaigns & Product Launches
• Cultural Programming & Brand Storytelling
By merging art, technology, and strategy, we help brands create unforgettable moments that connect deeply with their audiences. If you’re looking to elevate your brand’s presence with a bold, immersive experience, let’s create something extraordinary together.
The project is copyrighted and owned by Thrr.
Statement Pieces and Iconic Backdrops
To enhance the visual appeal of content produced within the flat, the interiors feature carefully selected statement pieces and striking backdrops. Custom-made wall panels with textured finishes provide depth and visual interest, while bold geometric patterns add a contemporary edge. Key furniture pieces, such as sculptural chairs and sleek coffee tables, act as focal points that elevate the aesthetic of any scene. These elements are not just decorative but are strategically designed to enhance branding opportunities, ensuring that every frame captured within the flat exudes sophistication and individuality.
Functional Minimalism for an Uncluttered Look
While the flat embraces a luxurious and visually striking aesthetic, its core design principle remains rooted in functional minimalism. Every element has been carefully considered to maintain a clutter-free environment, ensuring that each space appears polished and camera-ready at all times. Storage solutions are seamlessly integrated into the design, allowing equipment and personal belongings to be neatly tucked away when not in use. This approach not only enhances the home’s livability but also ensures that content creation is as effortless as possible.


Why Work With Us?
Elevating this project exemplifies how we push the boundaries of experience design by transforming a simple unveiling into a multi-sensory journey. At our agency, we don’t just create events—we craft immersive brand experiences that blend storytelling, design, and technology.




Acoustic Optimization for High-Quality Audio
Sound quality is just as important as visuals in content creation, which is why the flat has been designed with acoustic optimization in mind. Specialized wall treatments and discreet soundproofing materials minimize external noise, ensuring crystal-clear recordings. Upholstered surfaces and strategically placed rugs further enhance sound absorption, creating an environment that is ideal for podcasting, voiceovers, and video shoots. By prioritizing acoustic design, the flat guarantees a professional-grade auditory experience without the need for extensive post-production adjustments.
Smart Home Integration for Seamless Operation
A fully integrated smart home system ensures that the residence operates effortlessly, allowing the occupants to focus entirely on their creative work. Voice-activated controls adjust lighting, curtains, and temperature settings, while built-in automation streamlines everyday tasks. The flat is also equipped with a centralized media hub, enabling seamless content transfer and live-streaming capabilities. This level of technological integration transforms the home into a cutting-edge production space, where efficiency and innovation work hand in hand to support a fast-paced content creation lifestyle.







